latest annual results released in 2017 show that as of June 30, 2017, the company maintained a turnover of 1.575 billion US dollars, an increase of 24.8% over the same period last year. Net profit was US $ 193 million, an increase of 36.5% over the same period last year. Xiabu Xiabu expressed that the reason for the growth in performance depends on diligent expansion of the hotel Internet. In addition, in addition to the ongoing procurement cost control measures implemented by the company, it is also attributed to the state's business reform and increase policy, which has led to a certain reduction in the cost of raw materials for the company, which has led to an increase in operating profit.
As a well-known brand that came out in Beijing, Xiabu Xiabu's sales market is currently centrally concentrated north of the Yangtze River. The over-reliance on the Beijing sales market has also encountered many questions. But such situations are about to get rid of quickly. At the launch of the new product, He Guangqi revealed the aspiration of Xiabu Xiabu to expand southward and expand the map.
Mr. He expressed that in 2019, it will be set as the Great Leap Forward Year of Xiabu Xiabu Group. In that year, the overall goal is to increase "Xiabu +" to more than 500 stores. At this stage, Xiabuxiabu mostly develops a rolling ball development trend in each region of the country at an average annual rate of 150 companies. "People in East China have already come in and are gradually expanding. For example, the promotion of the new Shanghai promotion project is one of the measures. In the southern region, Minato has already opened a physical store in Shenzhen. Search as soon as possible, Xiabu Xiabu will come in later. "
According to the overall planning of Xiabu Xiabu Group, in the future, Xiabu Xiabu will use Beijing, Shanghai, and Shenzhen as the three major gathering points, and there will be more than 200 stores in each of the three major sections of Beijing, Yangtze River Delta, and Pearl River Delta. . This means that all the Xiabu Xiabu Groups have a business scale of nearly 1,000 in the country.
In addition to the expansion of the store, Xiabuxiabu will also improve the business process of Xiabu small fresh takeaway food delivery. In addition, give priority to the development of the second well-known brand of the mid-to-high-end customer group, "Couple." Strive to maintain the group's "thousands of ten" development strategy in 2020, that is, 1,000 stores, 10 billion US dollars in sales, and 1 billion US dollars in profit.
The most important thing is that the accurate drainage of Xiabu Xiabu has also begun to appear. Following the release of the second-famous brand Coumin, Xiabuxiabu recently founded a separate condiment company. He Guangqi revealed that in the future, part of milk tea will also independently establish brand management. "People are not easy to cross a very large industry. Everything that Xiabuxiabu does is considered to maximize the profit of synergy. This unit can only go out alone to truly grow big.